VB Buddy is the Big Picture Group’s brain child for a VB Loyalty Program. A program that rewards loyal VB drinkers at the pub and at home. For every VB you drink you earn reward points that are redeemable online or at point of purchase for merchandise or VB beer.

The concept behind the loyalty program is to ‘Reward the Aussie bloke’, the website includes saving Australia from the international beer invasion or saving the Aussie bloke from metro-sexual ideas in the form of pink shirts, hair products and much more. View an online partial working demo of the website here.

Work completed at Big Picture Group.